Ryan Tuckwood Co-Founder of ISR-Training | Get Fact Up #103

Designed “to improve results” and usability, the vast majority of these updates go unnoticed by both the general public and those monitoring the SEO climate, being too small in scale and calibre to have any tangible effects. However, every couple of months, Google will roll out a significantly larger update known as a “Core Update”, and the effects of these can be felt to varying degrees depending on the nature of your business and/or website.