STRATEGY, brand awareness and enquiries
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development
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digital design
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photography
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videography
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seo & content marketing
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Social media management
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STRATEGY, PERSONA PROFILING AND WORKSHOP
MeMedia’s Challenge was to find a find a holistic, scalable marketing solution for GCSH that could outperform other competitors with very large budgets. The goal was twofold: increase the number of patients & attract more surgeons to the hospital. We needed a unique approach. The first stop was an intensive strategy meeting, where we assessed GCSH’s current marketing, online real estate, patient & surgeon demographic and much more. From this session, we developed a unique strategy that involved targeting specific psychographic profiles of the biggest influencers of reach for GCSH, involving a wide variety of marketing channels and mediums.